Skills

A full marketing toolkit adapted from the open Claude Code skills ecosystem, customised and tested for GhostClaw. Install into your instance or use standalone.

Marketing/page-cro

Conversion rate audit for any page. Actionable fixes, not generic advice.

Marketing/copywriting

Write or rewrite marketing copy — homepages, landing pages, CTAs.

Marketing/seo-audit

Technical and on-page SEO audit. Meta tags, structure, indexing.

Marketing/content-strategy

Plan what content to create, topic clusters, editorial calendar.

Marketing/competitor-alternatives

Create comparison and alternative pages for SEO and sales.

Marketing/email-sequence

Drip campaigns, onboarding flows, nurture sequences.

Marketing/cold-email

B2B cold outreach. Subject lines, follow-ups, personalization.

Marketing/launch-strategy

Product Hunt, beta launches, go-to-market planning.

Marketing/pricing-strategy

Pricing tiers, packaging, freemium vs trial decisions.

Marketing/social-content

LinkedIn, Twitter/X, Instagram content. Scheduling, repurposing.

Marketing/ad-creative

Generate ad copy at scale. Headlines, descriptions, variations.

Marketing/site-architecture

Plan page hierarchy, navigation, URL structure, internal linking.

Marketing/programmatic-seo

Build SEO pages at scale with templates and data.

Marketing/signup-flow-cro

Optimise signup, registration, and trial activation flows.

Marketing/referral-program

Design referral programs, affiliate structures, viral loops.

Design & Build

Design system tools and structured data. Use standalone or inside GhostClaw.

Design/design

Full design system framework. Brand context, component generation, best practices.

Design/schema-markup

Add structured data for rich snippets. JSON-LD, FAQ schema, product schema.

Design/ai-seo

Optimise content for AI search engines. Get cited by ChatGPT, Perplexity, Claude.

Design/analytics-tracking

Set up GA4, event tracking, UTM parameters, conversion tracking.

Design/ab-test-setup

Plan and implement A/B tests. Hypothesis, variants, statistical significance.

Design/domain-check

Check domain availability across 600+ TLDs via Namecheap.

Community & Custom Skills

Skills built by the GhostClaw community. Each lives in its own repo — clone and drop into .claude/skills/.

Community/geocities

Generate authentically terrible 1998 Geocities personal websites.

Community/lottie

Search LottieFiles and embed brand-coherent Lottie animations.

Community/brand-audit

Audit online presence for AI readiness. Scored reports, prioritised actions.

Community/brand-skills

Brand development, image generation, and frontend design workflows.

Community/brand-naming

Brand naming based on Placek & Roll methodologies.

Community/variant-workflow

Preserve design fidelity when converting Variant exports to production.

Community/implement-review

Quality-gated code generation with parallel architecture and code reviews.

Community/hinge-optimizer

Research-backed dating profile optimizer. 45+ peer-reviewed sources.

Community/retro-web

Transform any website into nostalgic 90s/2000s styles.

Communitynamecheap-mcp

Domain availability MCP server. 600+ TLDs, batch checking.

How Skills Work

They're just markdown

A skill is a .md file in .claude/skills/. It contains instructions that Claude follows when you invoke it. No code, no config, no build step.

Ask Claude to build one

Describe what you want. "Build me a skill that checks Airtable every morning and messages me new leads." Claude writes the markdown, drops it in the right folder, done.

Share them

Skills are portable. Copy a .md file between machines, share them in the community, or publish on GitHub. No dependencies, no package manager.

Agent Skills